Who we are:
Swat.io is a Software-as-a-Service product that supports marketers in Social Media Publishing and Community Management. We are proud to be an independent, self-financed, product-led company, focused on building a product that users actually love. We follow a self-service-first approach and intentionally avoid aggressive sales tactics, putting user experience and value at the center of everything we do.
Today, our goal is to continue growing sustainably and join the top 1% of SaaS companies with over €10 million in ARR. We want to create a meaningful impact for our customers, team, and company, becoming an integral part of our customers’ daily workflow. Guided by our core values—we add value, we drive progress, we own it, we thrive together — we prioritize quality over quantity. We focus on exceptional talent and a collaborative, supportive culture, believing that revenue follows quality, not the other way around.
At Swat.io, we're a team of 50 people with diverse backgrounds. We focus on staying lean and agile, and we’re looking for makers who thrive in this kind of environment.
Who you are:
You’ll join our
Product Team and will be working side-by-side with experienced
UX/UI designers and another
Senior Product Manager we’re currently hiring. You have a strong
user-first mindset and are always
asking why before jumping into what. You’re quick to
adapt,
confident in making decisions without all the answers, and
driven by impact rather than process for the sake of it.
You’ll play a key role in ensuring our product continues to excel by
understanding user needs, bringing a
strong understanding of how to shape meaningful AI functionality, and
collaborating with our developers to build valuable features.
You care deeply about
user experience, challenge assumptions when needed, and know how to
move things forward without getting stuck in the details. A
technical mindset and
strong opinions help you hold your ground while staying open to better ways of doing things.
Who you are not:
This isn’t a role for someone early in their product career or looking to move into leadership soon. You won’t be managing a team, and we won’t be creating a title above “Senior Product Manager” any time soon.
If you prefer clear roadmaps handed to you or don’t enjoy working things out yourself with a team, this might not be a good fit. Same if you avoid decisions or struggle when things change quickly.
We’re not looking for someone who just keeps the backlog tidy or takes orders. We need someone thoughtful, proactive, and ready to take real responsibility for what we ship and why.
Purpose of the role
You’ll bring
direction,
structure, and
focus. Your job is to turn ideas into real things, fully
leading cross-functional projects from start to finish and making sure nothing gets stuck in endless discussions. You’ll keep everyone
aligned and moving forward, ensuring we
build what truly matters. Our Head of Product combines a strong engineering background with strategic product thinking, driving our product vision. He relies on strong PO/PMs like you to drive and execute the product vision.
That will also include:- Supporting the team in planning and prioritizing work that aligns with strategy and reality.
- Translating complex requirements into clear specs that make sense to everyone.
- Balancing long-term roadmap goals with short-term opportunities, reacting to unexpected changes (like API changes or emerging Social Media platforms).
- Working across a broad product scope, from publisher to inbox and beyond, while dealing with platform limitations and finding the right trade-offs.
- Pairing with designers early on to explore problems and define solid solutions.
- Collaborating closely with skilled and opinionated developers who value thoughtful input, to enable the development of value-adding features.
- Making sure Sales and Marketing have what they need to talk to customers and win them over.
We expect you to:- Actively shape how we work by bringing in ideas to improve collaboration, prioritization, and focus right from the beginning.
- Take full ownership of major product initiatives, lead them from discovery to delivery, and ship meaningful projects within your first few months.
- Make data-informed decisions: monitoring feature adoption and trends, challenging assumptions, deriving improvement potentials, and always asking "why" before we build.
Are you ready for this?
We define ready as - You have at least 5+ years of experience as a Product Manager or a Product Owner and successfully owned and delivered complex product initiatives end-to-end.
- You have a deep understanding of shaping meaningful AI features.
- You understand software development processes and how to work with engineers.
- AI is part of your toolbelt in your daily work (analysing data, writing prompts, optimizing how you work).
- You prioritize backlogs, allocate resources, and manage multiple projects without losing focus.
- You think in iterations, breaking big ideas into manageable steps, and are pragmatic about what to build and when, focused on purpose over perfection.
- You know how to collect and read the data to guide decisions and spot opportunities for improvement or growth.
- You bring fresh, user-first ideas and stay curious about new tools, trends, and competitors.
- You have an opinion and aren’t afraid to speak up, but you are also open to challenge and better arguments.
- You are experienced in working with different stakeholders and navigating shifting requirements.
- You understand modern product management practices and aren’t afraid to dive into new technologies or unfamiliar problems (think: AI, Social Media platform shifts, unexpected API changes).
- You're fluent in English and confident in communicating your ideas, decisions, and reasoning across teams.
Nice-to-haves: - German language skills
- Technical understanding/technical background
- Experience with social media platforms and SaaS products
- Certification as Agile Product Owner
Don’t worry if you don't meet all qualifications. If this opportunity catches your eye and you are passionate about the field of work, we are happy to receive your application. If we both think we are a good match, and team fit is as important to us as a technical fit, we will find a solution and grow together.Please note: we can only consider candidates who are currently residing in the EU and have the legal right to work here, as visa and relocation support are not available for this position.
Our process:
Your contact people are
Roman, our
Head of Product and the direct manager for this role, and
Jane, our
People & Culture Manager.
- CV screening
- Intro Interview with Jane
- Technical interview with Roman
- Assessment Round & Meeting with Johannes, our CEO Product, and the rest of the team
- Offer & open questions
Our job posting got your attention – great! We are looking forward to getting to know you better. Show us who you are – we are interested in your personality and how you fit into our team to support our ambitions.
The preferred starting date is as soon as possible, but we are ready to wait for our perfect candidate ;)
If you have questions about us, our culture, team, or recruiting process, check
our company page and the FAQ section.